FIFA delegates, meeting at a congress in Thailand, voted on Friday by 119 votes to 78 in favor of sending the 10th edition of the competition to Brazilwhich already started as a favorite against the joint option of the Netherlands, Belgium and Germany.
Designed by a team made up mainly of women, the Brazilian candidacy highlighted the legacy of the men’s World Cup, the development and progress of women’s football in the country and the figure of “queen” Marta, considered the best player of all time, who she acted as an ambassador.
Brazil’s victory was celebrated on Friday by the 38-year-old soccer player.
“Today I woke up to excellent news,” Marta wrote on Instagram. “I am sure that the 2027 Women’s World Cup will be a success and the Brazilian people, as alwayswill be with open arms to welcome the global football community.”
Brazilian Sports Minister André Fufuca said on his side that “Brazil is ready!” to host the World Cup, which will be “also for all of South America.”
“The players will serve as an inspiration for future generations and will help Brazil create a lasting positive impact on society, promoting inclusion, diversity and equality in sport“Fufuca added in a statement.
Brazil proposed an “environmentally, financially and socially sustainable” World Cup, according to the project.
His candidacy highlighted the experience of previous large events, which made it possible to have an infrastructure already prepared.
Ten of the 12 cities that hosted the men’s World Cup a decade ago will repeat in 2027. Only Natal and Curitiba were excluded.
The legendary Maracaná stadium in Rio de Janeiro will host the opening match and the final, and there will also be Sao Paulo, Brasilia, Recife, Fortaleza, Manaus, Belo Horizonte, Cuiabá, Salvador and Porto Alegre, which is currently experiencing the worst climate catastrophe in his story.
More rights, more fans
“We are waiting for you at home, Women’s World Cup!”, the Brazilian women’s team celebrated on platform
As the venue for the competition in 2027, Brazil also contemplates programs to promote the female presence in sports both in Brazil like in South America.
In addition, it wants to promote women’s rights, with debates and actions for the protection of players, coaches, journalists, workers, volunteers and fans.
At the moment, It is estimated that some 840,000 girls, young people and women play soccer in the country, of which 7,000 do so at the competition level.
In a video to promote the candidacy, Marta emphasizes that “playing a World Cup at home is the dream” of many Brazilian girls.
Another of the notable pillars of its proposal is to promote a new generation of women’s football fans.
It is estimated that Nearly 68 million Brazilians out of a population of about 203 million followed the 2023 World Cup on television and that more than 7 million watched the women’s Copa Libertadores online.
As host country, Brazil will try to win the first women’s World Cup in its history. In 2007, the ‘Canarinha’ was runner-up and in 1999 they finished in third position.