More than 60 entrepreneurs from various business areas in the O’Higgins region recently met at Inacap Rancagua offices to participate in “El Juego del Mercado”, a face-to-face workshop that is part of the “Zero Gaps” program that they run together with the Gulliver Collaborative Ecosystems Agency, Incubatec, of the Universidad de la Frontera, the Association of Entrepreneurs of Chile, Asech, and which is financed by Corfo.
“As Corfo O’Higgins Region we believe and are convinced that entrepreneurship, innovation and particularly digitization play fundamental roles in the regional growth matrix, generating wealth, employment, revitalization and investment attraction. For this reason, we are committed to programs such as “Zero Gaps”, which allow our SMEs to have specific tools for their digital migration and strengthen business collaboration networks, thereby opening new business options, markets and opportunities for our SMEs”, he indicated. the regional director of Corfo O’Higgins, Óscar Ávila Mendez when referring to the program, progress and impact.
The first face-to-face workshop of three that contemplates “Zero Gaps” began with the words of Angelo Palazzi Lander, Vice Chancellor of Inacap Rancagua Headquarters, who stressed “Inacap’s commitment as a House of Higher Education to support economic development and regional innovation, and that through concrete actions that are carried out through the Directorate of Links with the Environment and Innovation, making spaces available with Cowork, knowledge and infrastructure so that entrepreneurs and SMEs can promote their development and competitiveness. We are committed to it.”
The day, marked by group and recreational activities, allowed SMEs not only to generate networking, but also to have valuable learning regarding the development of their businesses, teams, responsibilities, collaborations and decisions, fundamental areas in entrepreneurship processes for to strengthen their business units. What Francisca Donoso, Gulliver’s Director of Projects and Experience Designs, highlighted, indicating that “through Cero Brechas we seek to strengthen the digital capacities of businessmen and women, knowledge and experience that allow them to contribute to the development of their businesses, for this reason and to To give an effective and real scope, the program has an online component, and through these conferences, we strengthen that progress and generate solid networks of regional business growth”.
For his part, Leonardo Salas, Asech O’Higgins Project Coordinator, appreciated the collaboration and inter-institutional support that materializes in “Zero Brechas”, indicating that “synergy allows the transfer of valuable knowledge and experience in favor of entrepreneurs and SMEs that aim at their digitization and thereby stimulate their development and growth, and at Asech we look for that, that they are increasingly robust and linked SMEs.”
Although businesswomen and businessmen come from various business areas, the day, which lasted for more than two hours, enabled an active and dynamic participation of each one, managing to generate effective feedback, strengthening links and collaborative networks. This was emphasized by Mónica Román, a businesswoman from Coltauco and president of the Chamber of Commerce of the indicated Commune, who added that “the Cero Brechas workshop was wonderful, where we were able to see the leadership as a company and in different areas, how we can grow so much in the company as in other areas that affect the business. Grateful”
Humberto Echeverría Silva, general manager of Grupo Río Ventisqueros de Rancagua, held similar concepts at the end of the workshop “The Market Game”, who pointed out that: “it was a very dynamic activity, with a lot of learning and a lot of strategy to use. These activities should be repeated throughout the month so that entrepreneurs and businessmen can transmit experiences.”
Meanwhile, Ruth Ponce, businesswoman from Malloa and president of the Cachapoal Tourism Trade Union Association, stressed that “this is an instance where we see each other’s faces. Due to the nature of the project, we had only had the opportunity to see each other in virtual rooms, but now seeing each other physically, looking at each other and getting to know each other, and having this contact is enriching. It’s very good, we have to keep going.”