Marta Rovira: Yoga, Wellbeing & Building Community in Barcelona | Yogaone

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Barcelona Yoga Entrepreneur Builds Thriving Wellness Community

Marta Rovira, director and owner of three Yogaone centers in Barcelona, has cultivated a thriving wellness community centered around yoga, mindful movement, and holistic well-being. Her journey began with a personal search for balance and has evolved into a mission to make these practices accessible to all.

From Corporate Life to Yoga Leadership

Yoga entered Marta Rovira’s life when she was seeking answers. In her early twenties, she felt a need to reconnect with herself and discovered a space for well-being and balance through ancestral techniques, and yoga. Conscious breathing, movement, and meditation quickly became daily practices that transformed her life.

“I wanted yoga to occupy my life for consistency.”

Marta Rovira, Owner of three Yogaone franchises

After 15 years in consulting, Rovira found herself applying these practices to maintain focus, but ultimately felt a disconnect between her professional life and her personal values. Following the birth of her third child, she opened her first Yogaone center, Yogaone Aragó/Clot, with the intention of creating a close and accessible space where each person could take a moment to become aware.

Building Spaces “With Soul and Community”

Rovira expanded her vision, taking on the direction of two additional centers, Yogaone Verdi and Yogaone Plaza Molina. She revitalized these spaces, establishing them as prosperous spaces full of community within the Yogaone brand. These centers are described as spaces that pulse with the energy of Marta and her team, creating an authentic space where each person feels welcome and cared for. The team prioritizes personalized practice and fostering a sense of belonging for all students.

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Rovira’s philosophy centers on evolution and growth alongside her students. All of them are living spaces that grow together with the community. The centers offer a range of services beyond traditional yoga, including barre, Pilates, strength training, breathwork, and trauma-informed practices. Workshops and training programs are likewise offered, focusing on comprehensive body and mind care.

Marta Rovira, teaching one of her classes. Photo: @karinedominguezpic

A Holistic Approach to Well-being

These offerings aim to provide individuals with tools to manage stress, improve mobility and strengthen the mind-body connection, reinforcing the centers’ commitment to holistic well-being. For Rovira, yoga is not just a physical exercise, This proves a way of living. She believes consistent practice allows both body and mind to reduce stress, anxiety, and discomfort, adapting to diverse lifestyles and abilities.

“It’s not about dedicating time to yoga, it’s about dedicating time to yourself.”

Marta Rovira, Owner of three Yogaone franchises

Beyond yoga, Rovira describes herself as a multidimensional person, approaching life from physical, energetic, and mental perspectives. She enjoys skiing, cycling, reading, and continuous learning, with a growing focus on the mind and the influence of beliefs on reality.

Vanguard Lessons

“A businesswoman should not lose connection with her ‘why’. When the project is born from a real vocation, it is noticeable in every decision, in every detail and in every relationship with the team. When difficult times come, which there are, the purpose is what keeps you focused.”

Rovira’s goal is to demystify yoga and integrate it into everyday life, helping people find moments of pause, breathing, and self-connection, even in a bustling city like Barcelona. She believes that practicing yoga transforms individuals from within, creating a positive ripple effect outward.

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FAQ

  • What is Marta Rovira’s background? She transitioned from a 15-year career in consulting to become the owner and director of three Yogaone centers in Barcelona.
  • What types of classes are offered at Yogaone centers? Yoga, barre, Pilates, strength training, breathwork, and trauma-informed practices.
  • What is Rovira’s philosophy regarding yoga? She believes yoga is a way of life, not just a physical exercise, and emphasizes the importance of personalized practice and community.

Pro Tip: Incorporate short mindful breathing exercises throughout your day to reduce stress and enhance focus.

Do you have a story about overcoming challenges and finding your passion? Share your experience in the comments below!

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