NBA Paris Games: A Look at the Future
After two successful exhibition games featuring the San Antonio Spurs and the Indiana Pacers in January 2023, the question on many fans’ minds is, where to next? While Victor Wembanyama’s call to return the Spurs to Paris was heartfelt, it seems the NBA is looking elsewhere for its next European destination.
According to sources close to the league, the NBA is considering Manchester and Berlin as potential locations for regular season games in 2026. This aligns with the league’s ongoing strategy to expand its global reach and footprint.
Expanding Beyond Paris
While Paris has proven to be a lucrative and passionate location for NBA games, the league is keen to expose the sport to new markets. “We want to tap into the growing basketball fanbase across Europe,” said an NBA official, who wished to remain anonymous. “Both Manchester and Berlin have a strong sporting culture and a demonstrable appetite for basketball.”
The Times recently reported that the NBA has signed a multi-year agreement with Manchester, potentially including the formation of an NBA team affiliated with the Manchester City football club. This ambitious project could significantly boost basketball’s profile in the city.
A Future Commitment to France?
Despite the seeming departure from Paris in 2026, the NBA has reassured fans that it remains committed to France as a strategic market. “The Spurs will play a disproportionate number of games outside the US in the coming years,” said NBA commissioner Adam Silver in January.
Ultimately, the NBA’s decision-making process involves a complex analysis of various factors, including market viability, fan engagement, and infrastructure. While the future of NBA games in Paris remains unclear beyond 2023, the league’s commitment to expanding its global presence is evident. One thing is certain: the world will continue to witness this exciting sport flourish beyond traditional borders.