Levi Strauss Ups Sales, Profit Forecasts Driven by Overseas Demand forWide-Leg Jeans

Translated by: Anne SCHILLING Published on: October 10, 2025

San Francisco-based Levi Strauss and Co., owners of the Levi’s and Beyond Yoga brands, has revised its sales and profit forecasts upward, citing strong demand for wide-leg jeans in the Europe and Americas markets.

Strong Quarterly Results

• The company reported a 7% increase in net revenue for the quarter ended August 31, 2025, to $1.54 billion.
• These results surpassed analysts’ estimates of $1.50 billion.

Resilient Demand Despite Rising Costs

Despite increases in customs duties, Levi Strauss has seen a surge in demand, particularly for wide-leg jeans. The company attributed this growth to a combination of its popular, high-quality products and strong branding efforts, such as its collaboration with Beyoncé.

“The demand for our wide-leg jeans has been astonishing, driving our sales and profit forecasts higher.”

Looking Ahead

Levi Strauss is confident that this demand will continue, leading to an increase in its annual sales and profits.

Did You Know?

Levi’s partnership with Beyoncé has not only boosted sales but also been a catalyst for social change, with part of the proceeds going toward initiatives supporting women and girls.

FAQs

• Which products have driven Levi Strauss’s recent growth?

  Wide-leg jeans have been particularly popular.

• How has Levi’s managed to grow despite rising customs duties?

  The company has strengthened its branding efforts and maintained a focus on high-quality products.

This article is a machine translation and is part of 247sports.news’s ongoing coverage of fashion and sports’ intersections.

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To learn more about Levi Strauss and Co. and its recent achievements, explore our sportswear news section.

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